According to
research from the University of Florida, Twitter, which lost $79 million in 2012 and is poised for a bigger 2013 loss,
is hardly alone in losing money as it prepares to go public. The University estimates that 68 percent
of this year’s IPOs were also losing money.
After all,
based on their history, there is no basis for concluding that these unprofitable
companies will ever make money.
That’s the
stock in trade for a company about to float whilst losing money. If it were
making a profit before its IPO, it would be harder to make bullish forecasts
about how much profit the company will generate in the future.
Ironically
for a company losing money, the sky’s the limit when it comes to predicting how
bright its future revenues will be.
In tandem
with the ability to forecast a spectacularly profitable future is the
functioning of one of the market’s most basic laws: momentum. In other words
powered by its own performance a stock that is gaining value up will continue
to appreciate in value just because it is going up.
More
specifically, when there is no real positive cash flows on which to value a
stock, its price will rise because investors who do not own the shares will want
to climb aboard the bandwagon rather than miss out.
This wave of
“new buying” can help to drive up the shares further, which will attract a new buyers
creating a dangerous bubble.
It would
probably be a more prudent strategy to avoid the money-losing IPOs and invest
in companies who are making a profit before they try and float their shares.
However
forecasting the price of stocks remains an inexact science and unfortunately
for the investor there is as yet no failsafe basis on which to explain why
stocks go up and down.
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