How often
do we ignore the obvious and subsequently ask ourselves “why did that go
wrong?”
A large
number of companies fail to address problem issues early enough to avoid an
oncoming crisis.
The signs
of a troubled business are all too apparent – these include lack of controls,
lack of strategic vision, a demotivated workforce and obsolete or valueless
stocks etc
Instead of
grasping these nettles, often the preferred option is to engage in a totally
pointless exercise such as a rebranding campaign or the launch of another
product range destined to fail for the above reasons.
The
operating style of many doomed companies can be likened to Nero’s pastime of
fiddling whilst Rome burns.
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